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Freedom Business Accelerator
Start here 🎬
First steps...👣
👋 Welcome [meet your hosts] (0:52)
Meet: Sinem Günel (8:22)
Meet: Philip Hofmacher (19:44)
Introduction: The FBA Framework (24:44)
How to find your way through the course content (2:46)
How to use the FBA Blueprints (4:14)
📝 Blueprint: Our Course Completion Secrets
📝 Blueprint: FBA Recommended Tools
Setting the Playing Field
Expert Business (10:51)
Digital Products (12:53)
Funnel Marketing (7:27)
Understanding Traffic (14:50)
▶️ Welcome to Chapter #1 [Inner Game]
Chapter Introduction: Inner Game (3:02)
Module 1: Mindset of an Online Entrepreneur
Breakdown of Numbers: What Does It Mean To Run a Six-Figure Business? (9:26)
Things To Choose as an Entrepreneur (10:30)
Mindset Shifts for Online Entrepreneurs (18:44)
5 Rules That Will Make You a Better Entrepreneur (9:06)
Creating Balance (11:59)
📝 Blueprint: Mindset of an Online Entrepreneur
Module 2: Defining your real WHY
The Endless Stages of Why (16:59)
What if... [quick answers to the most frequent questions] (15:55)
Let's go deep inside (9:05)
The Stop Exercise (8:33)
How to Beat Your Doubts (13:50)
▶️ Welcome to Chapter #2 [Marketing]
Chapter Introduction: Marketing (4:45)
Module 3: Niche Definition & Ideal Customers
Why You Have To Become a Niche Expert (24:48)
The Right and the Wrong Way (12:15)
Dream Client Persona (15:40)
Personal Branding (19:49)
*Bonus* 7-Day Sweet Spot Challenge
Access the 7-Day Sweet Spot Challenge
Module 4: Storytelling & Key Messages
The Power of Storytelling (14:27)
The Art of Storytelling (35:52)
Hero's Journey(s) & Epiphany Bridge (31:11)
Personal Brand & Personal Mission Statement (7:02)
Elevator Pitch (13:10)
Answers to Common Questions (20:19)
Tips for Storytelling on Social Media (11:10)
Noticing the Hook, Story, Offer Framework (11:09)
Creating a Story Vault (8:22)
▶️ Welcome to Chapter #3 [Strategy]
Chapter Introduction: Strategy (6:17)
Module 5: Value Ladder & Customer Journey
Customer Journey (13:19)
Product Launch vs. Evergreen Funnel (18:39)
Value Ladder (31:00)
How To Start Building the Value Ladder (10:18)
Module 6: Offer Definition & Pricing
5 Rules for Online Sales (13:12)
The Basics of Selling Knowledge Online (33:23)
Features vs. Benefits (9:24)
Pricing (20:28)
Offer Creation (39:33)
Calculators (11:22)
▶️ Welcome to Chapter #4 [Attract]
Chapter Introduction: Attract (9:11)
Module 7: List Building
7 Reasons Why You Need an Email List (11:34)
The List Building Process (14:07)
Introduction to Email Marketing Software (18:44)
Copy Writing for a Landing Page (19:14)
Building a Landing Page in Convertkit (29:44)
Module 8: Freebie Creation
Freebie 101 (13:18)
Freebie Examples (11:15)
Freebie FAQs (13:46)
Freebie Creation in Canva (42:09)
Module 9: Indoctrination Series
The Power & Purpose of an Indoctrination Series (12:51)
The Content of Your Indoctrination Series (30:50)
Email Whitelisting (11:23)
Module 10: Email Automation
Email Automation 101 (17:22)
Account Settings (16:29)
How To Tag Manually (9:18)
Creating Sequences (12:47)
Visual Automation: Indoctrination Series (17:47)
Visual Automation: Pitch Your Offer (15:53)
Setting Up an Integration (7:19)
Creating Rules (5:42)
Tagging Through Emails (7:50)
Backing Up Your List (3:46)
Module 11: Lead Generation
Inbound vs. Outbound Marketing (16:22)
Lead Generation 101 (17:50)
Website (10:16)
Quora (31:18)
Facebook Groups (17:32)
LinkedIn (15:11)
Video Marketing (19:10)
Medium (30:55)
▶️ Welcome to Chapter #5 [Engage]
Chapter Introduction: Engage (8:39)
Module 12: Prospect Relations
Prospect Relationship Management (9:31)
Tips For Building Relationships With Prospects (12:00)
PRM in Trello (37:38)
Saving Time with Permanent Clipboard (5:59)
Module 13: Community Building
Community Building 101 (16:09)
Examples of Successful Digital Communities (9:28)
Community Building Do's & Dont's (11:36)
12 Questions for Building a Digital Community (12:54)
Naming Your Community (7:09)
Module 14: Facebook Groups
Intro to Facebook Groups (9:35)
Setting Up Your Facebook Group (19:40)
Creating a Header Image (11:24)
Group Description (12:21)
Group Rules (7:56)
Membership Questions (6:03)
Pinned Announcement Posting (6:15)
Expert Announcement Posting (10:43)
Using a Guide (7:57)
5 Types of Content (11:27)
Content Inspiration (29:03)
Weekly Recurring Postings (8:01)
Scheduling Content (4:31)
Filling Your Group With Members (11:12)
Strategies to Increase Engagement (9:47)
Your Team of Moderators (14:09)
How to Handle Rule Breakers (8:14)
Module 15: Consistent Newsletter
The Power & Beauty of a Consistent Newsletter (23:58)
What To Say When You Have No Idea What To Say (53:24)
Module 16: Winning Superfans
Superfans 101 (8:21)
3 Reasons Why Your Business Needs Superfans (6:50)
12 Basic Strategies for Winning Superfans (17:27)
12 Advanced Strategies for Winning Superfans (20:17)
▶️ Welcome to Chapter #6 [Convert]
Chapter Introduction: Convert (13:56)
Module 17: Testing & Preselling
Basics of Testing & Preselling (14:17)
The 5-Step Process to Successfully Testing Offers (30:27)
How to Presell Your Offer (20:11)
Module 18: Funnel Building
Introduction to Funnel Building (12:00)
Introduction to Funnel Building Software (12:30)
Funnel Hacking (16:38)
The Anatomy of our Squeeze Page (6:46)
The Anatomy of our Sales Page (26:29)
The Anatomy of our Checkout Page (3:17)
The Anatomy of our Thank You Page (2:50)
Clickfunnels: Building a Page from Scratch (31:27)
Clickfunnels: Importing and Adjusting Templates (11:54)
Module 19: Writing Copy
The Power of Copy (18:57)
The 7 Principles of Successful Copywriting (23:48)
Why People Buy (10:50)
Converting Copy Templates, Resources & Tools (27:57)
Module 20: Product Launch
Product Launch 101 (19:54)
Product Launch: Step by Step (46:54)
Analyzing your Launch (13:22)
Email Sequence: Freedom Business Accelerator Launch - September 2021:
Email Sequence: Medium Writing Academy Launch - April 2021
Email Sequence: Ultimate Goal Achievement System Launch - January 2022
Module 21: Running Webinars
The Power & Difficulties of Running Webinars (20:56)
How To Fill Your Webinars (20:48)
How To Structure Your Webinar Content (25:10)
What To Do When Your Webinar Is Over (11:58)
How To Know if Your Webinar Was a Success (7:15)
Step by Step Webinar Preparation Blueprint
▶️ Welcome to Chapter #7 [Deliver]
Chapter Introduction: Deliver (15:04)
Module 22: Course Creation
Intro to Online Courses (10:45)
What Makes a Great Video Course (12:17)
Choosing a LMS (13:21)
Planning the Course Outline (15:45)
Production Board for your Course in Trello (14:17)
Tips for Recording Video (10:47)
Setting Up Teachable (20:23)
Quiz & Thank You Page (9:13)
Choosing the Right Teachable Plan (17:14)
Module 23: Worksheet Design
Worksheet 101 (7:57)
Worksheet Inspiration (3:17)
Worksheet Creation in Canva (13:10)
How To Create an Editable Worksheet (5:10)
Module 24: Motivation Students
Onboarding Experience (10:43)
Strategies to Keep Student's Motivation High (8:21)
Things You Can Do To Boost Your Students Motivation (6:58)
Module 25: Coaching Sessions
The Power of Coaching Sessions (9:38)
1:1 Coaching (10:28)
Group Coaching (10:07)
Module 26: Upselling Customers
Upselling 101 (12:26)
Increasing your CLV (19:23)
Script: "More of the same" (11:38)
Script: "The next logical thing" (13:12)
*Bonus* Online Business Demystified: Expert Interview Series
Interview with Digital Entrepreneur Jari Roomer (68:16)
Interview with Youtuber Zulie Rane (54:56)
Interview with Self-Help Coach Ayodeji Awosika (55:56)
*Bonus* Expert Business Blueprints
📝 FBA Course Completion Secrets
📝 Blueprint: FBA Recommended Tools
📝 Module 1 Blueprints: Mindset of an Online Entrepreneur
📝 Module 2 Blueprints: Defining your real WHY
📝 Module 3 Blueprints: Niche Definition & Ideal Customer
📝 Module 4 Blueprints: Story Telling & Key Messages
📝 Module 5 Blueprints: Value Ladder & Customer Journey
📝 Module 6 Blueprints: Offer Definition & Pricing
📝 Module 7 Blueprints: List Building
📝 Module 8 Blueprints: Freebie Creation
📝 Module 9 Blueprints: Indoctrination Process
📝 Module 10 Blueprints: Email Automation
📝 Module 11 Blueprints: Lead Generation
📝 Module 12 Blueprints: Prospect Relations
📝 Module 13 Blueprints: Community Building
📝 Module 14 Blueprints: Facebook Group
📝 Module 15 Blueprints: Consistent Newsletter
📝 Module 16 Blueprints: Winning Superfans
📝 Module 17 Blueprints: Testing & Preselling
📝 Module 18 Blueprints: Funnel Building
📝 Module 19 Blueprints: Writing Copy
📝 Module 20 Blueprints: Product Launch
📝 Module 21 Blueprints: Running Webinars
📝 Module 22 Blueprints: Course Creation
📝 Module 23 Blueprints: Worksheet Design
📝 Module 24 Blueprints: Motivating Students
📝 Module 25 Blueprints: Coaching Sessions
📝 Module 26 Blueprints: Upselling Customers
FBA Group Coaching Replays, 2022/23 Cohort
FBA Kick-Off Session, 2022 (84:40)
FBA Group Coaching Session, October 4th 2022 (48:56)
FBA Group Coaching Session, October 11th 2022 (56:20)
FBA Group Coaching Session, October 18th 2022 (50:23)
FBA Group Coaching Session, October 25th 2022 (49:54)
FBA Group Coaching Session, November 1st 2022 (59:33)
FBA Group Coaching Session, November 8th 2022 (43:30)
FBA Group Coaching Session, November 15th 2022 (48:13)
FBA Group Coaching Session, November 22nd 2022 (69:55)
FBA Group Coaching Session, November 29th 2022 (47:40)
FBA Group Coaching Session, December 6th 2022 (60:18)
FBA Group Coaching Session, December 13th 2022 (67:47)
FBA Group Coaching Session, December 20th 2022 (51:47)
FBA Group Coaching Session, January 3rd 2023 (44:46)
FBA Group Coaching Session, January 10th 2023 (64:01)
FBA Group Coaching Session, January 17th 2023 (64:38)
FBA Group Coaching Session, January 24th 2023 (55:13)
FBA Group Coaching Session, January 31st 2023 (49:07)
FBA Group Coaching Session, February 7th 2023 (50:23)
FBA Group Coaching Session, February 14th 2023 (46:06)
FBA Group Coaching Session, February 22nd 2023 (32:35)
FBA Group Coaching Session, February 28th 2023 (24:50)
FBA Group Coaching Session, March 7th 2023 (43:57)
FBA Group Coaching Session, March 14th 2023 (52:30)
FBA Group Coaching Session, March 21st 2023 (44:32)
FBA Closing Session, March 28th 2023 (46:07)
FBA Group Coaching Replays, 2021/22 Cohort
FBA Group Coaching Session October 6th, 2021 (78:23)
FBA Group Coaching Session October 15th, 2021 (Niche Definition) (70:43)
FBA Group Coaching Session October 20th, 2021 (Niche Definition) (56:30)
FBA Group Coaching Session, October 27th 2021 (Niche Definition) (61:06)
FBA Group Coaching Session, November 10th 2021 (Niche & Value Ladder) (58:26)
FBA Group Coaching Session, November 24th 2021 (Brand Name, Email Marketing, Niche) (71:18)
FBA Coaching Session, December 6th, 2021 (Value Ladder & Pricing) (41:23)
FBA Coaching Session, December 15th, 2021 (Email Marketing & Digital Products) (47:46)
FBA Group Coaching Session, January 6th, 2022 (73:58)
FBA Group Coaching Session January 14th, 2022 (16:19)
FBA Group Coaching Session, February 3rd, 2022 (Feedback about the FBA, Drip vs. Non-Drip Content) (60:36)
FBA Group Coaching Session, February 15th, 2022 (35:02)
FBA Group Coaching Session, March 2nd, 2022 (Landingpage Feedback, Affiliate collaborations) (60:05)
FBA Group Coaching Session, March 16th, 2022 (62:35)
FBA Group Coaching Session, March 29th, 2022 (58:55)
FBA Group Coaching Session, April 14th, 2022 (53:11)
FBA Group Coaching Session, April 27th, 2022 (67:35)
FBA Group Coaching Session, April 27th, 2022 (67:47)
FBA Group Coaching Session, March 2nd, 2022 (Landingpage Feedback, Affiliate collaborations)
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