Hi there, I'm Sinem.
I’m a digital entrepreneur and online writer. My mission is to empower people just like you to start and scale an online writing business, so you can make money doing what you love and create a life you truly enjoy.
I’ve been sharing my work on Medium for the past 4 years, have grown my audience to over 70k followers, and am attracting millions of views to my content every single year.
Over the last 3 years, I’ve supported hundreds of beginners to start and scale their online writing business.
My writing has been published in major publications like Business Insider and Thrive Global, and has enabled me to grow a multiple 6-figure online business. And I can’t wait to teach you how to make use of this opportunity as well!
Overview: Course Content
Welcome to Medium Writing Academy!
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➕ [Beginner Module] Starting From Scratch
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- Brand new to Medium? Start here.
- A quick note before we get started... (1:47)
- The Medium homepage (6:09)
- An introduction to profile pages (4:55)
- An introduction to story pages (6:44)
- An introduction to Medium's editor (5:43)
- A basic understanding of publications (11:41)
- This is how you make money on Medium (7:34)
👤 [Module 1] Your Unique Writing Personality
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- Let's make a promise! 🖊️ (3:55)
- Your writing schedule (6:28)
- The anatomy of a great writer (11:17)
- Why readers love Medium and what it means for you (9:38)
- Let's understand how the money flows (11:20)
- Choose your heroes wisely (8:08)
- Your writer profile (12:35)
- How you will "find your voice" (10:44)
- How much do you need to share about yourself? (6:19)
- Can you write about *anything*? (20:46)
- ☑️ Final steps... (10:14)
- [Bonus Workshop] How to discover & extract your life's stories - with Storytelling Expert Michael Thompson (72:25)
- [Bonus Workshop] Let's create your Ideal Reader Persona! (11:52)
💡 [Module 2] Limitless Idea Generation
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- What is an idea, really? (17:37)
- Why do we *click*? (13:43)
- Fewer topics lead to better ideas (10:58)
- What's a *good* idea? (Idea Impact Matrix) (15:25)
- Your Resources for infinite idea inspiration (14:12)
- Is your story idea Boost-worthy? (17:06)
- What to write when you don't know what to write (6:17)
- Great ideas provide a great reading experience (13:53)
- How to find & keep your creative flow (11:41)
- ☑️ Final steps... (1:41)
- [Bonus Workshop] How to come up with compelling article ideas with Zulie Rane (65:09)
- [Bonus Workshop] How to Build a Bulletproof Content Library That Will Stand the Test of Time (46:22)
- [Bonus Workshop] How to write truly engaging stories with Zulie Rane (69:31)
📝 [Module 3] Mastering the Craft
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- The deal with this module... (12:22)
- How to write and format a story on Medium (13:31)
- The art of choosing title images (11:35)
- How to publish your story on Medium (final steps) (5:37)
- On the internet, you're writing for skimmers - here's how to use this as your superpower (9:51)
- The anatomy of great online writing (17:48)
- The beauty of simplicity (6:29)
- The power of storytelling (8:07)
- 2 Simple ways to write engaging introductions (11:05)
- The PAS Formula for persuasive writing (4:17)
- Understanding the PREP formula (7:00)
- A quick tip for making your stories more engaging (6:48)
- Headlines 1-0-1 (22:03)
- The most common (and successful) types of headlines (6:10)
- The most common headline mistakes to avoid (8:14)
- ☑️ Final steps & Additional Resources (5:01)
- [Bonus Workshop] How to write engaging introductions with Amardeep Parmar (69:41)
- [Bonus Workshop] How to write headlines your readers AND Medium's curators will love with Zulie Rane (65:06)
- [Bonus Workshop] How to write great headlines with Amardeep Parmar (60:42)
💭 [Module 4] Virality Made Easy
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- Welcome to Module 4! (9:43)
- How Medium distributes your stories (21:22)
- Everything you need to know about the Boost Nomination Pilot (17:16)
- How to use tags & topic pages to your advantage (27:37)
- What are Medium publications? (7:50)
- How to contribute to Medium publications (9:58)
- Should you create your own publication? (6:35)
- The anatomy of a successful Medium article (11:43)
- Your Medium Stats (11:17)
- ☑️ Final steps... (9:18)
- [Bonus Workshop] How to get published in your favorite publications (80:26)
✅ Final Words
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🤔 Frequently Asked Questions
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- How long should my Medium stories be? (3:31)
- What are Friend links, draft links, and private notes? (4:41)
- Should you write about writing on Medium? (12:57)
- FAQ: Publications
- How to cite sources and use links in your stories (10:16)
- How to deal with (toxic) comments, messages, and notes (9:35)
- How to overcome writer's block (10:03)
📈 [BONUS Module] Scale 🚀
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Bonus Workshops & Resources
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- 🗃 The MWA Boost Vault (5:29)
- 📝 The Bulletproof Editing Formula
- 🌊 The Writing Flow Workshop
- Workshop with Zulie Rane: How to use AI to find ideas, outline, and improve your writing (53:27)
- Workshop with Zulie Rane: 3 Easy Article Templates to Quickly Outline Your Stories (47:34)
- Workshop with Zulie Rane: How to Win Your First Freelance Writing Client (16:02)
- Boost Publication Insights with Better Marketing (62:30)
- [Bonus Workshop] How to find your niche (67:36)
- [Bonus Workshop] This is why my stories resonate with millions of readers (45:01)
- How to Create a High-Converting Lead Magnet by Derek Hughes
🔑 MWA Cheatsheets
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Bonus Module: Interviews with Top Medium Writers, Editors & Medium CEO Tony Stubblebine
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- Interview with Ayodeji Awosika: 3 Mistakes Almost All New Writers Make (Writing, Business, Mindset) (47:09)
- Interview with Brittany Jezouit, Editor of Better Marketing (58:30)
- Interview with Sean Kernan: How to build a thriving online writing career without focusing on a niche (64:21)
- Interview with Justin Cox, Founder & Editor of The Writing Cooperative (55:08)
- Interview with Medium CEO Tony Stubblebine (56:09)
- Interview with Medium CEO Tony Stubblebine (2) (60:20)
- Roundtable with Tony Stubblebine, Zulie Rane, Justin Cox & Jon Brosio (89:10)